Ritmo Mundo, the Beverly Hills, Cal.-based maker of luxury timepieces, and The IndyCar Series, Indianapolis, Ind., on Tuesday announced a five-year partnership, making Ritmo the official timepiece of the IndyCar Series and Indy Pro Series. It is the watch brand’s first motor sports-related partnership.

Under the agreement, Ritmo will present a $100,000 watch to the IndyCar Series championship driver, a watch to each IndyCar Series race winner, a $25,000 watch to the Indy Pro Series championship driver, and a timepiece to each Indy Pro Series race winner. The first IndyCar watch is expected to be unveiled at the international 2007 BaselWorld watch and jewelry trade fair in Basel, Switzerland.