Archive for May, 2007

Ritmo Mundo announces IndyCar Series ambassadors


Indianapolis—IndyCar drivers Helio Castroneves, Dan Wheldon and Milka Duno will star in ads for the Ritmo IndyCar Series Chronograph watch.

In addition, the drivers will appear on behalf of Ritmo Mundo at events throughout the year.

Wheldon leads the IndyCar Series point standings after finishing second in last season’s championship race. Castroneves starts on the pole for this weekend’s Indianapolis 500 and has twice won the Indianapolis 500. Duno, a rookie driver, will debut at the Indianapolis 500 this weekend.

Luxi Group acquires Atlantic Time


New York—Luxi Group, a private holding company focused on luxury goods, has acquired watch e-tailer
Atlantictime.com

.

E-Commerce veteran Eli Katz, chief executive of The Inside Store, will lead Atlantic Time. Katz founded iBeauty.com in 1995 and has served as chief executive officer of Home Click.

“Atlantic Time has a fantastic history on the Web,” Katz said in a statement. “It has been selling high-end watches for over a decade and has tens of thousands of very happy customers out there.”

By segmenting Web sites to target distinct consumer demographics and leveraging complex backend technology, Luxi Group can provide the right product for the right consumer, Katz said.

Breitling to time Red Bull Air Race


Grenchen, Switzerland—Breitling, known for its aviation watches, has signed on as official timekeeper for the Red Bull Air Race World Series for the next three years.

The Red Bull Air Race features an original competition format in which the world’s best pilots will face off during races. Timed individually, each plane completes an obstacle course with turns and dives.

In addition to timing the races, Breitling’s colors will fly with British pilot Nigel Lamb as he navigates his MX2. Nigel heads the Breitling Angels aerobatics team and has spent five seasons with the Breitling Fighters Formation.

HermA?s International Euro Keeps Growth In Check


During the first quarter of 2007, the French luxury products group Hermès International saw its sales increase by 1.3% to 366.1 million euros. On a like for like basis, i.e. at constant exchange rates, turnover increased by 6.5%. The strength of the euro against the dollar and yen therefore cost the group a loss of more than five growth points. Watchmaking activity brought in 21.0 million euros, compared to 20.7 million from January to March 2006 (+7.7% at constant exchange rates). In Japan, an essential market for luxury groups currently suffering from the weakness of the currency, Hermès sales fell by 11%, to 89.7 million euros (-1.2% at constant exchange rates).

Victorinox and Swiss Army combine names


Shelton, Conn.—Four years after the merger of Victorinox and Swiss Army, the combined company will brand its timepieces worldwide as “Victorinox Swiss Army” in the second half of this year.

The new logo for Victorinox Swiss Army will appear on watch dials, packaging and brand identification.

Until now, the company has marketed the same timepiece line under the brand name “Swiss Army” in North America and the Caribbean, and under the brand name “Victorinox Swiss Army” elsewhere in the world. The company expects that using one name internationally will result in more efficient and cost-effective production and after-sales service.

Modern Hour-glass


Perhaps it is the zenith of post-postmodern epoch. At first the watch was simple: flowery, sand glass. Then there were wall mechanical watches, then wrist watches and later electronic ones. And now – again… the watch resembles an hour glass.

It is convenient to use such a timer in the talk room when you offer tough terms to your partners or in the children’s room – it is easy to fix the time, and the transfer from the upper part of the watch to the lower is a real show. The largest period during which all the “fireflies” manage to pass from one part to the other is 1 hour.

Seiko Watch Crystals


In the world of today it is possible to get whatever you need and as soon as you need. There are shops and shopping malls where they sell all the things you may need, and for the lazy ones there are Internet services available.

If you have something you hope it will work for ever or at least for the next 5 or 10 years however there is nothing that lasts and lives for ever. Everything breaks sooner or later and when it does you turn to those who are always willing to help you.

Rolex Watch Parts Reference


There are things that are synonymous with class, style and quality. They are of great quality and they are produced by the respected firms and companies. They as a rule represent a certain class of things and become the ideal representatives of their class.

Such is Rolex. Rolex is a brand name known all over the world. There are hardly those who have never heard of watches. If you do know what the watch is you must have heard of Rolex because a??Rolexa?

EganaGoldpfeil USA taps new COO


Dallas—Tatsumasa Watanabe has been named chief operating officer of EganaGoldpfeil USA, a global manufacturer and distributor of timepieces, jewelry, leather goods and lifestyle products.

Watanabe will lead jewelry and timepiece operations in North America. Under his leadership, EganaGoldpfeil USA will focus on consolidating and streamlining its fine-jewelry operations, customer base and brand offering.

Watanabe brings more than 20 years of timepiece manufacturing, sales and marketing experience to his new position.

EganaGoldpfeil USA will unveil its new Carrera, Cerruti, National Geographic and Puma watches at the 2007 JCK Las Vegas show.

India Invites U.S. Jewelry Execs to Business Development Conference


The Gem & Jewellery Export Promotion Council of India will host the first “Indo-US Jewelry Business Development Conference” for jewelry retailers. More than 100 of the top U.S. and Canadian senior business development executives and directors of merchandise are invited to attend the all-expense paid, jewelry business development event, being held Oct. 1-5 at Mumbai’s Marriott Renaissance.

The event is being organized by GJEPC, which represents and promotes Indian gems and jewelry manufacturers and exporters, and and R&B Partners, LLP, a Stamford, Conn.-based branding, marketing, and special event consulting firm.