Archive for December, 2007

Oris Sudoku watch


Sudoku watch by Oris has become a true gift to watch connoisseurs and collectors. The watch replenishes the unique limited series of mechanical watches Oris Leonhard Euler, created in honor of 300-years anniversary of well-known mathematician Leonard Euler.

The Sudoku line is 1707 copies limited. Each watch has individual number which corresponds to Euler?????

Top celebs new face of Baume and Mercier


New York—Teri Hatcher and Ashton Kutcher are the newest celebrities to represent luxury watchmaker Baume and Mercier.

As with the brand’s two previous campaigns, all royalties due to the ambassadors and their photographers—Robert Erdmann for Terri Hatcher and Jim Wright for Ashton Kutcher—will be donated to charities jointly chosen by the Hollywood stars and the watch brand.

The new campaign will support the fight against cancer, underprivileged women and the promotion of child education.

The ads featuring Teri Hatcher and Ashton Kutcher will launch on Jan. 1 and April 1, respectively.

Titanium Moon Phase A5000-1 by PERRELET


For those of you who don’t know, Abraham-Louis Perrelet invented the ‘perpetual’ or automatic movement. He came up with the perpetual movement back in 1777, making Perrelet one of the oldest watch companies in existence. The thing about Perrelet though is that they make great watches, but few of them are very sporty. Until more recently with the introduction for the titanium Moon Phase collection. Titanium has helped make this watch sleeker, stronger and most importantly sporty. It has a 3 layered dial made with carbon fiber and red super luminova markers for great visibilty and a great look. The titanium case is 43.5 mm in diameter, 100 meters water resistant and has a natural rubber strap with a titanium folding clasp. The price might seem a bit high at $6,700, but then again you are buying from one of the best.

Orange TW 52/53 Chrono by TW STEEL


TW Steel is a new watch company that makes affordable oversized wristwatches. The TW 52/53 pictured above is available in 45mm and 48mm versions. I would definitely opt for the bigger version. Not sure if you can find this model online yet, but most of the collection is available online at very affordable prices.

TAG Heuer launches interactive online ads


Springfield, N.J.—TAG Heuer introduced an extensive online advertising campaign today, making the luxury watch brand the largest Internet advertiser for the watch and jewelry industry, and the only luxury watch brand with an interactive online campaign.

The campaign also represents LVMH Moet Hennessey Louis Vuitton’s greatest single-brand online presence to date.

“We already have one of the broadest and most innovative marketing strategies in the luxury watch world,” TAG Heuer N.A. Vice President of Marketing Jenna Fagnan said in a media release. “The digital initiative adds the next layer and enables us to reach these consumers where they are spending an average of three hours a day—online.”

Sharapova pretty in pink with new TAG


Miami, Fla.—TAG Heuer and brand ambassador Maria Sharapova unveiled several new ladies’ timepieces in the Professional, Carrera and Formula 1 series at the Four Seasons in Miami on Saturday.

Sharapova introduced the new timepieces, saying she likes the watches because they are universal, allowing her to go from the tennis court to dinner.

Inspired by Sharapova, the 55-gram Professional Sports Watch is made of titanium and stainless steel with a super-elastic silicon strap, and can absorb up to 5,000 grams of shock. The clasp is integrated into the watch head, and the crown is placed across the dial at the 9 o’clock position instead of at the traditional 3 o’clock position.

November Chain-Store Sales Up 3.5%


November sales grew by 3.5 percent on a year-over-year comparison for the same month of 2006 on a same-store basis for U.S. chain stores, according to the International Council of Shopping Centers, Inc.

Although the overall sales gain for November was the strongest monthly increase since March 2007 (+5.9%), ICSC Research estimates that between ¾ and 1 percentage point of the November year-over-year sales strength was due to a calendar mismatch that inflated sales for a number of retailers.

Swatch


There are situations when some, even a very good product, becomes unpopular with buyers and this may cause a manufactory crisis. SMH company, one of the leading Swiss watch manufacturer, experienced something similar in the late 1970s. So the company needed to make their products popular with the young. Because this measure would not only broaden product market, but also cultivate in young Europeans love to good quality Swiss watches. So the company decided to create a high quality quartz watch for the young, that today is known worldwide as Swatch brand.

Retail Holiday E-Commerce Spending Up 18%


More than $18 billion has been spent online during the first 37 days of the holiday season (Nov. 1 – Dec. 7), an 18 percent gain year-over-year, according to comScore. On Dec. 6, consumers spent $803 million online, a 28 percent increase year-over-year and the heaviest online spending day in history.

For the week ending Dec. 7, consumers spent 4.58 billion online, a 20 percent increase year-over-year. Figures from the Reston, Va.-based company that records digital data excludes travel, auctions, and large corporate purchases.

Timex Group names Hoejsgaard President


The Timex Group B.V., one of the world’s leading watchmakers, named Hans-Kristian Hoejsgaard as its new president and chef executive officer on Dec. 5. He was previously the president and CEO of Georg Jensen, a luxury goods group, for several years. He’ll officially takes over leadership of Timex Group on Feb. 11, 2008.

Hoejsgaard replaces Santana, who had been president and CEO since 1999 and left, said the company, for “personal and family reasons.”

Prior to Georg Jensen, Hoejsgaard was president of Lancaster Group Worldwide, headquartered in Paris, a division of Coty Inc., and also worked for the luxury goods corporation, LVMH Moet Hennessy Louis Vuitton.