Archive for April, 2008

Bulgari In 2007 Qui Va Piano Va Sano

Apr 23rd, 2008 Comments (0) 3,436 views
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  While Bulgari”s 2007 results are slightly less flamboyant than those of its competitors, they are excellent nonetheless.

With a turnover of 1,091.0 million euros, up by 8.2% compared to the 1,008.7 million recorded in 2006 (+13.6% at comparable exchange rates), Bulgari ended the year 2007 with an operating profit of 164.5 million (+4.7%) and a net profit of 150.9 million (+12.4%). These results are equal to or greater than those expected by management and are attributable to virtually all sectors of activity and all geographical areas.

397 words. Estimation reading time: 1:35 mins
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Piaget names new celebrity ambassador

Apr 18th, 2008 Comments (0) 3,493 views
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Beijing—Piaget has named international actress Maggie Cheung as its newest brand ambassador.

Cheung, a Cannes Film Festival Best Actress, will represent Piaget worldwide.

The actress has appeared in more than 70 films, including works by legendary director Wong Kar-wai and, most recently, the films Hero and Clean. She is considered to be one of the greatest stars in world cinema.

Piaget Chief Executive Officer Philippe Léopold-Metzger announced the partnership during a press conference on May 26 at the Ullens Centre for Contemporary Art in Beijing, a city that Piaget says is symbolic for both parties.

200 words. Estimation reading time: 48 secs
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Rolex renews partnership with golf association

Apr 12th, 2008 Comments (2) 6,732 views
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Rolex renews partnership with golf association

New York—Rolex Watch USA has renewed its partnership with the American Junior Golf Association (AJGA), a partnership that has existed since 1983.

The AJGA is the nation’s premier junior golf organization, with more than 70 local tournaments. The association’s tournaments showcase junior talent seeking collegiate careers, and its alumni has included many PGA and LPGA stars, including Charles Howell III, Phil Mickelson and Lorena Ochoa.

Rolex is the title sponsor of two major events in junior golf: the Rolex Tournament of Champions and the Rolex Girls Junior Championship. The watch brand is also sponsor of the AJGA Rolex Players of the Year, Rolex Junior All-America Teams and the year-ending Rolex Junior All-America Awards Banquet.

180 words, 1 image. Estimation reading time: 43 secs
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One Million Dollar Big Bang by HUBLOT

Apr 11th, 2008 Comments (0) 6,094 views
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One Million Dollar Big Bang by HUBLOT

The Hublot One Million Dollar Diamond Big Bang is already sold, but the owner was nice enough to allow Hublot to display it at their Baselworld booth this year. Of course it was under the condition that it would be protected by a self-concealing Raptor Alarm system. TimeZone.com “Hublot” moderator Amir raised the watch for about a minute so we could snap some pics and then lowered it right away. More pics coming……

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SIHH Basel 2008 Rolex Impressions

Apr 7th, 2008 Comments (0) 6,050 views
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SIHH Basel 2008 Rolex Impressions

The 2008 Basel show is lovingly called ???this time of year??? around the Rolex boards. The rules of the game are that Rolex S.A. does it’s best to guard their news untill the start of the show, and the rest of the world seems to be hunting down every particle of information available. It starts in January with a wide variaty of wild rumours, and it always narrows down in March to some mixture of truth and nonsense. This years truths were a new and bigger Sea-Dweller and a red gold Daytona, secrets not really well kept. The nonsense turned out to be a Daytona with a date window and the rumours about anything on a rubber bracelet.

806 words, 1 image. Estimation reading time: 3:13 mins
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Baselworld Press Day 2008

Apr 6th, 2008 Comments (0) 4,674 views
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Baselworld Press Day 2008

Today was press day at Baselworld 2008 and most importantly, the opening of all watch halls. Here a few of my favorite watches so far, as well as a few shots of the show. Five more pics after the jump. Many more pics to come………. Oh by the way the fish tank image is part of the Breitling booth and the pic does not do it justice– the tank is suspended 2 stories in the air and looks unreal for a display that is temporary.

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Classe Royal Chronograph by EDOX

Apr 3rd, 2008 Comments (0) 5,755 views
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I do not know a whole lot about Edox, but their new Classe Royal Chronograph is pretty sharp. This chrono is distinguished by a two-tone case that is both polished 316L stainless steel and black PVD. The crystal is an anti-reflective convex sapphire crystal and the caseback is see-through. We will try to get a few shots of this at the watch show this week.

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TAG Heuer Black Carrera Preview

Apr 2nd, 2008 Comments (3) 18,016 views
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TAG Heuer Black Carrera Preview

TAG Heuer will be introducing new Carrera models at Baselworld 2008. The TAG Heuer Carrera Calibre 1 Vintage and the Grand Carrera Calibre 17 RS2.

194 words, 4 images. Estimation reading time: 47 secs
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